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PR & THOUGHT LEADERSHIP
Research that’s making news and building businesses.
PR & Thought Leadership
Koski Research helps clients create proprietary content that creates news, supports your brand’s leadership position, and is used in marketing campaigns and insights selling programs.
We create quick consumer PR surveys, in-depth thought leadership research, and compelling consumer and B2B proprietary content with our focus on insights and headline driven questions that will deepen engagement with your audience.
The research we have conducted for our clients has been published in the largest media outlets in the world including the New York Times, The Financial Times, The Wall Street Journal, CNN and USA Today in addition to other business and non-traditional media such as Mashable, TechCrunch and GeekWire.
Solidifying A Sterling Reputation Among Affluent Investors
To make sure its reputation was established as the investment firm most ready to serve independent advisors, we worked with this major financial institution to create a semi-annual study of independent registered investment advisors (RIAs).
Now in its 10th consecutive year, this groundbreaking study surveys more than 1,000 RIAs and offers paradigm-shifting insights on how they need to approach and attract this audience. The studies consistently get top billing at the industry’s most prestigious conferences, and it’s become the undisputed go-to source for reporters and influencers, generating mass-market and industry-specific coverage with each release: CNBC, Bloomberg, Investor’s Business Daily, and many more.
Our research has been the undisputed go-to source for business reporters and influencers for 10 years running.
Revolutionizing How People Pay In The Digital Economy
At this point, most people are comfortable making online purchases with established e-commerce sites. But a major payments company wanted to learn how people felt about paying back, lending to or borrowing from friends and family online.
Koski created a robust global study of more than 4,000 people to explore their behaviors and attitudes toward money and the different payment options they prefer when doing peer-to-peer transactions.
The company not only got deep insights into what motivates people in the digital and mobile payments space, the study generated significant coverage in major media outlets such as U.S. News & World Report, PC Magazine, Tech Times, and more.
This study generated significant coverage in major media outlets: U.S. News & World Report, PC Magazine, Tech Times and more.
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